Multisensory Marketing Show Room Designed

18/12/2008

Olfactory Marketing & Wellness Hi-Tech for Multi-sensory Workshop, Show Room and Stand. Today enhance and innovate your exhibition is a must, as well as a real opportunity to increase the propensity to purchase for your own potential customers. In fact Olfactory Marketing concept, and the most advanced Multisensory Marketing are beginning to consider the global view of future marketing strategies. In fact, when potential customers are placed into a state of well-being, they engenders a kind of emotional security and the pursuit of "wellness" determines new values ​​and purchasing behavior for a growing number of target consumers. The "comfort" also becomes a new value proposition for consumers and new opportunities to innovate products / services and enhance the most exclusive products, wrapping them in lights, sounds, colors and refraction of light are also capable of stimulating the interest of customer and encourage their willingness to buy. Olfactory marketing becomes multisensory, harmonious, visual, auditory and tactile! Also create a pleasant environment that gives a real sense of well being has a very positive impact on customers who, after some time, will remember the pleasure of the places and will be motivated to return, thus increasing the retention factors (related also popular concepts of "loyalty" and "fulfillment"). For these reasons, concepts of environments "full experience", and "ambient marketing", is coming into view. For more info go to page

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